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[Work](https://digitalbrain.net/work/) / Tap & Barrel Grill

# An upscale sports bar, named and built by us

**Client**: Tap & Barrel Grill

**Type**: Name, brand and website

**Scope**: Naming, logo, identity, WordPress site

**Day to day**: Beer menu and events updated daily

[Visit tapandbarrelgrill.com](https://tapandbarrelgrill.com/)

![The Tap & Barrel Grill website today: the patio from above under the gold badge logo.](https://digitalbrain.net/assets/tapbarrel-site-900.jpg)

![Tap & Barrel Grill on a phone, with an Order Online button.](https://digitalbrain.net/assets/tapbarrel-mobile-200.jpg)

The brief

Crafting an upscale sports bar's branding and web presence from the ground up.

## The idea

An entrepreneur came to us to name and brand his new restaurant. After hours of research into memorable, recognizable names, the brainstorming paid off and the Tap & Barrel Grill was born.

## What we did

For the logo, we explored typographic options and used color theory and classic design principles to make something timeless. With the name, logo and brand set, we designed and built tapandbarrelgrill.com to match.

## Day to day

The site runs on WordPress, so management can change the beer menu and the upcoming events page every day.

-![Tap & Barrel home page: an aerial view of the restaurant under its gold badge logo.](https://digitalbrain.net/assets/tapbarrel-g1-700.jpg)

-![Tap & Barrel About page and rewards banner.](https://digitalbrain.net/assets/tapbarrel-g2-700.jpg)

-![Tap & Barrel draft menu beside the lion statue.](https://digitalbrain.net/assets/tapbarrel-g3-700.jpg)

-![Tap & Barrel hours and map.](https://digitalbrain.net/assets/tapbarrel-g4-700.jpg)

-![Tap & Barrel food menu of shareables.](https://digitalbrain.net/assets/tapbarrel-g5-700.jpg)

[Next project masihimatch A dating-to-marry app for Arab Christians.![masihimatch profile: Sara, 27, New York, verified, with her preferences.](https://digitalbrain.net/assets/mm-screen1-200.jpg)![masihimatch: Mabrouk! Your profile has been verified.](https://digitalbrain.net/assets/mm-screen2-200.jpg)![masihimatch: Say marhaba to Daniel!](https://digitalbrain.net/assets/mm-screen3-200.jpg)](https://digitalbrain.net/work/masihimatch/)

## Have an idea? Let's build it.

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Jacksonville [5011 Gate Parkway, Bldg 100, Suite 100 Jacksonville, FL 32256](https://www.google.com/maps/search/?api=1&query=5011+Gate+Parkway+Bldg+100+Suite+100+Jacksonville+FL+32256)

Detroit [888 W Big Beaver Rd, Suite 200 Troy, MI 48084](https://www.google.com/maps/search/?api=1&query=888+W+Big+Beaver+Rd+Suite+200+Troy+MI+48084)

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